MARKET EVENTS / CONTENTS / BUSINESS
Prensario International is set for VS second edition of this year, branded as VIRTUAL SCREENINGS WORLDWIDE (VSWW), which will take place on September 21-30, 2021.
Prensario International, a pioneer media company with almost 50 years in the entertainment business, confirmed the Virtual Screenings second edition of this year, after a highly successful L.A. VIRTUAL SCREENINGS (LAVS) last May.
The fourth online event of its kind will be held on September 21-30 and labeled as VIRTUAL SCREENINGS WORLDWIDE (VSWW). The platform will be on the line of LAVS, that got record-breaking numbers gathering +4300 participants, with +1550 buyers, from almost 130 countries.
VS events are heavily attended by global executives due to three main characteristics: a very simple system and free of charge registration, a friendly usage of the digital tools, and the big number of data processed and delivered during the market days.
VSWW will offer six top sections: – VS Market: new & fresh, multi-genre programming from international providers. Panels, sessions, programming showcases and “Testimonials of the Industry” from global key decision makers. Figures: rankings of the most watched content by type, genre, origins, plus key industry data. Billboard: a daily selection of the top shows at VS. Daily Report and the main news of the industry. VS Browser & Filters: automated content selections by tittle, genre, etc.
Nicolás Smirnoff, managing director, Prensario International, highlighted: “Considering all these years with Prensario, Virtual Screenings has been one of the most disruptive initiatives we’ve developed. When many online events perform bad, we are more successful every edition. At VS, the buyers are not obliged to anything, they do binge-watch and the interaction with sales people comes from their likes and requests. We have unique feedback reports that guarantee hundreds of leads to every exhibitor”.
Acquisitions, programming, and production executives attending the virtual marketplace will be able to Watch trailers, previews and complete episodes of the contents; Take advantage of digital tools to detect new hits and opportunities through rankings, suggestions, rising genres, stats;- Watch in short time a large amount of programming, including key distributors that usually have time to review in physical markets; Interact in real time with content suppliers to set virtual meetings; Attend top panels & conferences about the latest market trends
Content providers expected to attend include those from US studios, independent producers, leading Latin American companies, as well as European, APAC, Turkish and MENA / African distributors. Close to 20 companies have confirmed their participation.
They are ViacomCBS International Studios (VIS), European distributors like all3media (UK), ZDF Enterprises (Germany), ORF-Enterprise (Austria), CDC United Network (Belgium), Star Media (Russia), RTVE (Spain) and SIC ( Portugal), as well as Turkish providers Kanal D, Calinos and Madd. From Latin America and USA, Caracol TV (Colombia), Canal 13 (Chile), LaFlia and G-VOD plaform flixxo (Argentina), Cisneros Media, Indicom and RMVISTAR (USA), and from APAC, it was confirmed a Korean pavilion hosted by KOCCA, and Nippon TV (Japan), who is participating for the fourth time.
Buyers and participants from across the world can already register for free at www.virtualscreenings.com, choosing one of the following options: if they have participated of the past editions, by entering “Already VS User?” (Just add the credentials to confirm), and if they are a new, by clicking “New VS User”. In any case, the platform won’t be accessible before September 21.