Marvick Martínez appointed Director of Market Research at BB

APPOINTMENTS / MARKET RESEARCH

“This is a dynamic company that seeks to adapt to new challenges, designing and offering customers new tools,” said the newly appointed specialist enthusiastically.

Marvick Martínez

Marvick Martínez

In order to continue increasing the efficiency of its operations, BB, a leading Market Research and Media and Telecommunications Consulting company since 1987, incorporates Marvick Martínez to the Headquarter of Argentina, as Market Research Director.

At BB, Marvick will lead the operations area and will focus its efforts on optimizing current processes, adapting to the constant transformations and demands of the industry.

She has a degree in statistical science with a specialization in Data Analysis. Her first professional steps were in ​​statistics of government companies. For 3 years she led the anti-fraud division at Digitel_Telecom acquiring extensive experience in Market Research and covering different areas, from commercial to operations, the latter being where she has focused in the last 15 years.

“We are in a time where the flow of information is abundant and changing, with the use of technology and developments being fundamental for companies,” he said, adding that “BB is a dynamic company that seeks to adapt to new challenges, designing and offering I hope to be able to contribute to the optimization of current processes and the development of new products that allow us to meet the expectations and needs of our customers ”.

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