WEEKLY SUMMARY 09 – 13 SEPTEMBER



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Weekly Summary from 09th to 13rd of September, 2013
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TVMAS Magazine will participate as sponsor in ANDINALINK, from September 10th to 12th in San Jose, Costa Rica; JORNADAS de Cable, from September 25th to 27th in Buenos Aires, Argentina; MIPCOM, from October 7th to 10th in Cannes, France; NEXT TV SUMMIT, on October 1st and 2nd in Mexico DF; CHILEMEDIA, on November 5th and 6th in Santiago, Chile; NEXT TV SUMMIT on November 19th in Bogotá, Colombia, and on October 21st in Rio de Janeiro, Brazil; XI WORLD SUMMIT OF THE TELENOVELA AND FICTION SERIES INDUSTRY, from November 13th to 15th in San Juan, Puerto Rico.

Book your advertising. Contact: Lemar Guzman: lemartvmas@gmail.com

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INTERVIEWS

Part of the success of marketing trend channels is the evolution of formats and genres” says Manuel Cuan

On the ocasion of launching the new season of Project Runway Latin America III, TVMAS held a conversation with Manuel Cuan, VP of trend channels marketing at Turner Broadcasting Systems, in which the executive stressed the importance of knowing the trends among the audience to consolidate the stations…read more

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FILMS

The film Pense que iba a haber fiesta to participate at the San Sebastian Festival

The third feature film of Victoria Galardi as director and writer will compete in the Horizontes Latinos section at the San Sebastian Festival 2013. Victoria, who has participated in the event with her previous two films (Amorosa Soledad and Cerro Bayo), will turn up in Donosti to present to the public and the media her new work, starring Elena Anaya and Valeria Bertuccelli…read more

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PAY TV

DirecTV presented campaign for Brazil 2014 directed by Oliver Stone

The campaign was developed in Spain, under the direction of Stone. The announcement was made during the media tour held last week in Los Angeles Broadcast Center ( LABC ), which broadcasts DirecTv signal to subscribers of  pay TV in the US and HD content for Latin America…read more

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APPOINMENTS

Gretchen Colon AdSales appointed as EVP at Turner

Turner Broadcasting System Latin America promoted Gretchen Colon to Executive Vice President of Advertising Sales, area in which since 2003, as SVP, Colon was able to multiply sales volume by 12. This was confirmed by Juan Carlos Urdaneta, president at Turner Latin America…read more

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PAY TV

The cost of pay television in America is up 7.2%

The average U.S. household spends USD$ 78.63 monthly on multichannel video service, which means a raise of 7.2% compared to the previous year, according to new consumer data from Leichtman Research Group. However, this has not resulted in a widespread cancellation of pay TV subscriptions…read more

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PAY TV

¡Hola! magazine launches ¡Hola TV! in Latin America and USA

One of the giants of the Spanish market, Atresmedia Televisión, holding that broadcasts Antena 3 y La Sexta, among other TV channels, signed a partnership with ¡Hola! magazine editorial group to launch the pay TV channel ¡Hola TV! in Latin America and USA, according to information distributed to media…read more

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CONTENT

La Patrona arrives at Honduras

The Telemundo production premiered last September 2nd at 8pm in Channel 5 of Honduras, another of the more than 25 countries where it has placed itself among the most watched programs: Argentina, Bolivia, Colombia, Ecuador, Spain, Greece, Hungary, Indonesia, Mexico, Nicaragua, Panama and Venezuela, to mention a few…read more

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CONTENT

September will be a great month in terms of new releases for Endemol Latin America

The first of the month Number One will be launched on prime time by TCS in El Salvador, a territory that bets for the second time on a Dutch production format…read more

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NEWS

DOAT performs audiovisual management training

The Directors Association of Audiovisual Works for Television (DOAT, for its Spanish acronym) launches a cycle of training series on the various aspects of the realization of fictions, to be held starting September 3rd in the city of Buenos Aires…read more


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– Telefónica began to deploy 4G LTE network of high-speed telecommunications in Spain, combining it with optical fiber network to the home (FTTH) in over 60 cities.
 
– Brazil reached 88.7 million mobile accesses and 21.4 million fixed access to the Internet, according to July data Telebrasil.
 
– In Mexico, the Federal Telecommunications Commission (Cofetel) postponed the tender resolution of decoders and digital antennas for five bordering cities, delaying the analog switch planned for May 2014.

– Mega de Chile acquired the Spanish series The Internship, Globomedia production for Antena 3, distributed by Imagina International Sales.
 
– Pay TV subscribers totaled 23 million in recent months, according to ABI Research studies.
 
– Azteca won tender to operate open TV channel in Honduras.
 
– MundoFox announced the completion of 100 Latinos dijeron a Spanish original version format from FremantleMedia’s Family Feud.


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